Creativity

Your exam preparation begins!

Section A Total [50]

Candidates answer two compulsory questions. The first (1a)requires them to describe and evaluate their skills development over the course of their production work, from Foundation Portfolio to Advanced Portfolio. The second (ib)asks them to identify one production and evaluate it in relation to one theoretical concept.

You will need to look at why you created your coursework rather than what you created. You will also need to consider the AS and A2 Media products you made.




An Essay Plan
My AS brief was to…………
Creativity is ……………..
I was able to demonstrate my creativity in a number of ways…….
Ways in which I supported my own creativity included….
Obstacles to my creativity included
…..working within conventions
…..taking risks when marks were at stake
…..working in isolation (getting lost in my own ideas)
…. lack of technical competence
…..lack of confidence
I think my ability to be creative really progressed in Year 13. I found that with the second brief…..I was able to….. and…… I found ways of avoiding the obstacles that had undermined my creativity in Year 12 by…..





Our focus this week is CREATIVITY.


What does it mean to be creative? Are we all inherently creative or is it restricted to a minority of 'lucky' people? Is it a good, progressive thing to be creative or does it disrupt and challenge things?

How do we 'learn' to be creative? 

 “There is no doubt that creativity is the most important human resource of all. Without creativity, there would be no progress, and we would be forever repeating the same patterns.” — Edward de Bono

“A truly creative person rids him or herself of all self-imposed limitations.” — Gerald G. Jampolsky

“Problems cannot be solved by the same level of thinking that created them.” Albert Einstein.

Thinking points to respond to on your blog:

What do you understand by ‘creativity’ and to what extent have you been creative?

- How have you tried to facilitate and encourage your own creativity?
- Did you experience limits/blocks on your own creativity?
- How easy/difficult was it to be creative while still working to the brief?
- Did working within conventions stifle your creativity?
- To what extent did you need to work with others and ‘bounce ideas’ off other people to be truly creative?
How much of your creativity was about trying to picture things in your mind’s eye?
- How much of your creativity was about trial and error?
- To what extent was a lack of confidence an issue in terms of your creativity?
- To what extent was a lack of technical competence/confidence an obstacle to your creativity?

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